Writing guide

When you study the text you want to analyze or write an analysis, you will find that the smallest details (in a given context) can have specific meanings. A detailed analysis should identify it exactly, take it out and put it in the eye. To achieve this level of analytical mastery, you must maintain objectivity, especially in analyzing ideas or concepts by comparison.

Why writing method?

Have you ever read an article, a note, an email, a report, understood every word of it, but wondered, “Damn, what’s going on?” or “It’s all good, But specifically: what should I do? ” »

 When you have to write a letter, a blog post, a press release, a quote, a web page, do you sometimes don’t know where to start or regret the time it took to proofread and revise the text? Both responses, reader anger, editor frustration seem to me for the same reason: the editor’s lack of effective ways to write. The intellectual approach reflected in the analysis will ultimately lead you to enriching Summarizer  from a critical perspective.

Access to utilitarian writing (administrative and professional) methods of writing benefits both the writer and the reader:

-The writer will have a clear method that allows him to write fast and well;

-The reader will receive clear texts that he will understand without difficulty and because of these texts he will immediately know what he has to do.

In fact, writing fast and well means:

-move forward with confidence in their writing assignments;

-Constructively divide one’s energy* among the following tasks:

-reflection (identification of target audience and goals to be achieved, collection and classification of information, structure of content),

-writing (draft – when it’s useful – then provide readers with clear and user-friendly text),

-Revision (layout for quick reading and proofreading/corrections);

Seven step method

Are you the type of copywriter who spends hours rewriting useful text? Do you want to discover a way to write with confidence and speed, and end up with clearer texts? Follow this guide! So, with these 7 steps, you’ll learn to write fast and well.

  1. Purpose and target audience

Find out the situation that led you to write this article:

– who are you talking to?

– What are the goals to achieve with the target audience

  1. Collection and selection of information

– Use tools such as MindMapping or 7 Questions (What? Who? When? Where? Why? How? How Much?) to gather information to transmit.

– Then choose this information to keep only those that are useful to your target audience to achieve their goals.

  1. Content structure

– Choose a plan that fits your communication goals (could be: inform, say to do, explain, persuade).

– Build the selected information according to the selected plan.

  1. Draft

For high-risk text, handwritten drafts. This will force you to rephrase (in step 5), thus encouraging you to be more clear.

  1. Writing

Write your text to be clear and easy to use for your target audience:

-use words he understands;

-Build short and logical sentences;

– Combine your ideas into coherent paragraphs and connect them with logical connectors;

-Concise: remove any unnecessary text or information;

-Choose user-friendly wording that grabs the reader’s attention and drives them to action;

-Adopt a modern style and get rid of the exaggerated formula of traditional administrative style;

-Use the correct language (grammar, spelling, punctuation).

  1. Layout

Give your text a layout that makes it easier for your readers to read, understand, and remember.

  1. Proofreading and Editing

Reread, at least twice:

-Do the first proofreading “from the reader’s point of view”: check that you have provided the reader with all the necessary information and that it is clearly stated;

-Second “correction” proofreading: Check and correct any grammar or spelling errors.